Mercer Labs is a 36,000 sq ft immersive art and technology museum in the heart of the Flatiron District. Its 15 experimental exhibition spaces feature interactive installations, hypnotic soundscapes and tactile experiences where art meets cutting-edge technology. The current exhibition 'Maestros and the Machine' explores what great masters like Mozart, Da Vinci and Hokusai might have created with today's technology. It's one of New York's most innovative immersive experiences.

Highlights

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15 interactive exhibition rooms across 36,000 sq ft

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360-degree immersive experience blending art and technology

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'Maestros and the Machine' exhibition: Mozart, Da Vinci, Hokusai

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Free mochi included with Go City pass

Why visit Mercer Labs - Museum of Art and Technology ?

Mercer Labs - Museum of Art and Technology is one of New York's most visited museums, and for good reason: its collections offer a fascinating journey through art, history or science. New York has some of the world's finest museums, and this one deserves a spot in your itinerary. Allow enough time to enjoy it fully without rushing.

Practical info

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Address

141 5th Ave, New York, NY 10010

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Subway

N/R/W/4/5/6 (14 St-Union Sq) / L (6 Av)

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Estimated duration

About 1h30

Prices 2026

Adult

$52

Child

$42

⚠️ Go City lists $53.35 (+$1 vs real price). We use real prices.

💡 Our tips

Plan 1.5 hours. Very photogenic experience. A free mochi is included with the Go City pass. Seniors (65+) and students get discounted rates at the door. Families of 4+: automatic 10% off.

🕐 Best time to visit

Weekdays for fewer crowds. Ideal on rainy days. Exhibitions change regularly, check the program before your visit.

📌 Good to know

Located in the Flatiron District, easy subway access. The experience is suitable for all ages. Photos are encouraged in all rooms. 10% off for families of 4+, 20% off for groups of 10+.